Is it me or is it hard to find good help these days? Do people take pride in their craft anymore? I paid for the services of a graphic designer in the Balboa package I purchased months ago. I had a lovely conversation with a sane-sounding woman about the cover design for my book. You have asked, dear readers, that I keep you in the loop.
SO HERE’S THE SKINNY…
Two weeks ago I spoke to a member of the Design team who gave me a graphic artist. We had an honest, and I thought productive, conversation about concepts for the cover. I produced an image for her to use. Yesterday, almost two weeks to the day, I received the mock-ups. I was, in a word, underwhelmed. And deeply disappointed. The covers did not resonate, and none contained the image I had provided.
To add insult to arguable injury, it was suggested that I pass these cover designs along to friends and family for feedback. So I did, and none (NONE) could open the link. I admit to having high expectations (HAZARD—these can lead to disappointment). And I will admit to being picky (also disappointment provoking), but I am surprised, quite surprised actually, that not one of these covers proved particularly creative, inspired, exciting.
I feel let down by the experts (assuming Balboa is one, and they sell themselves as such). The wonderful woman who was so helpful when at first the ball was dropped, seems to have faded from view (which is a shame because she was competent and considerate). I miss her expertise, participation, and ability to direct the process in a way that works for me.
I am waiting to hear from the design team (I have emailed my displeasure) and I shall show people the cover designs from my computer, which is the only screen they seem willing to appear on. Creative talent is tough to measure and it’s subjective. Unfortunately today, Balboa’s cover designs feel more like random crap-shoots than expressions in talent or expertise.
However, time and brain-power being the teachers they are, I feel differently now. After considered feedback, I know the image I want to use, a photograph, and just last night I decided to change the title. I like, Passing Through, but something about it left me wanting. My graphic designer gave me fodder, helped me hone in on what I do, and do not, like—font size and shape, colors, positioning of image and text. So today, I thank her.
The journey continues…look what an author has to go through to publish a book! Geeeezz. The day I hold it in my hands will make it all worth it. The education, the decisions, the hard work—in fact, it will be (aside from human beings and relationship oriented endeavors) one of the sweetest achievements of my life.
You have certainly weathered more than a few setbacks with this process, Wendy! I enjoy reading your posts for the honesty, the humor, and just the right amount of snarkiness (I think I just invented a word there). And I lovelovelove your willingness to put it all out there for us.
I have, Celia – and to some extent that’s the point, I have to remind myself that it is a process. As far as my willingness to put it out there—it’s who I am. (BTW, I make up words all the time; ex: ludicrousity). Thanks for taking the time to comment.
A friend planted the idea for an article, which as I do the research is turning into much more. But I’m gaining some insight into the whole process by reading your travails. All the things I didn’t consider, have me wondering if I have the patience to weather this. It would be so much easier if everything were just ” I’d like the blue book!”
Good luck finding that visual that captures your sweat equity!
Thank you, good luck is always welcomed. I’m glad you are gaining insights as I share my experience, but the thing is, so am I. I’m learning as I go. I’ve decided to change my title and by seeing the mock-ups provided, I get to choose what I do, and do not, like. Most things in life that are worth doing (I believe) require travails and patience. So go for the article, research and all! I appreciate your comment.
An ‘A’ for persistence and determination.
Are you a teacher? I love A’s. I really do love A’s, and had a 4.0 GPA at NYU, But what you say about persistence and determination is true—when something is important enough, and the goal remains as such, one keeps the end game in mind to get the job done. That’s my plan! Thanks, Bruce.
All power to you Wendy! Hope the new mockup is better and you get the final result you want.
Many thanks! I am hopeful that will be what happens! I shall keep you posted.